How to run marketing campaigns and client accounts with Scrum

A talk by Bethan Vincent
Marketing Director, Netsells

Login to watch this content

About this talk

An overview of how the Scrum framework can be used to run both client accounts and campaign-driven activity. The talk will go through stakeholder communication, Scrum roles, how to create epics/stories/tasks, prioritisation and how to practically deliver campaigns and client work in timeboxed iterations.

Proudly supported by

Want to sponsor? Contact us to find out more.