Why "Diversity" shouldn't be a buzzword, or a KPI

A talk by Azeem Ahmad
Digital Marketing Manager, Staffordshire University

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About this talk

This particular talk will focus on why there is a lack of BAME individuals who are marketers, what it's like to be a BAME individual in an industry that is predominantly white, what others' perceptions are as to why this is, and what we can do to encourage a growth in BAME marketers.

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